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I'm guessing that most of you haven't seen this yet, as it's not yet running on TV. So unless you've stumbled across virgin digital lately, take a look at this commercial. It's pretty interesting, and tomorrow I'll tell you the trick behind the whole concept if you don't already know it...
Virgin Digital Brand Essence Commercial
(Courtesy Ad Age)
Virgin Digital Brand Essence Commercial
(Courtesy Ad Age)
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Very unique. We have to wait a whole day to find out aboout it? Boo.